First off, I will give you a little background on what my company is and what I hope it to become. The company will be called “Banditt Productions” and here is the description.
“Banditt Productions, LLC, ensures that 100% of career management needs are taken care of for artists/musicians. Unlike most artist management companies, BP offers the total package, a 360 deal, which offers management, promotions and booking for the artists. By having one contract instead of multiple, the artists can focus on their musical careers, instead of the stress and confusion of having to manage many different contracts with different companies. Banditt productions will be taking a unique approach to this company by working primarily with indie female artists. With this concept it will be sure to expand the interest into a wider market for this genre. BP will be also focusing a lot on live entertainment and having many female driven music festivals throughout the year. The location for Banditt Productions will be in Orlando, FL, but will be able to work with bands/artists all through the United States.”
What sets me apart from my competition?
SWOT
Strengths- Having the unique 360-deal concept. A lot of bands to not know the first thing about how to get their careers off the ground. We will take care of everything for them to the promotional aspects of the industry to artist development. We want to make sure that they never stress out and focus 100% of their careers. We feel that because of this an artist will have the chance of getting further in their career.
Another, key strength is being female oriented. We know the amount of talent female artists have is amazing, and yet seem to be the lesser artist in most cases. Well, we are directing everything around the festivals and company being fully female oriented.
Weaknesses- Breaking into the music industry and having artists that are not that well known yet can be quite hard. There are hundreds of new companies each year that are trying to break in and sign the best artists. It may be a difficult task to get our name really out there and brand the company.
Another, major weaknesses is the location of where we will be basing our company. Orlando has not been the best place for the music scene, even though it is getting better there will be a lot of work to get recognized in the near future.
Opportunities- The Company Festival Republic will be now putting on an annual festival every year in Orlando, FL. This will be good for Banditt Productions because of the reputation that Festival Republic has. We could have the chance to either get some of our artists to play the festival or promote our company at the festival itself.
Secondly, there has been a sudden interest in more female artists. This could be good for Banditt Productions, considering many will have the style of Taylor Swift or other female indie-artists.
Threats- the declining of the industry in the past few years has hit hard, and we feel that it is harder for new artists to really get to the top. We do not want to be one of the companies that do not succeed because of this. This could be a cause to hold Banditt Production back from being successful.
A threat that could possibly push the company forward is the fact that we are branding ourselves differently. We are bringing new concepts that are new to the industry and that are something that has never really been done before.
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